Want to plan for Christmas early? We got your back!

  • Color and Light: How Holiday Decor Boosts Mental Well-being with Dr. Deborah Serani

    In a new video, Dr. Deborah Serani, Psychologist and expert on living with depression, shares how the colors and lighting of your Christmas tree and holiday decor can elevate moods and improve mental well-being.

  • 2024 Christmas Tree Insights – Early Bird is the Word

    It’s not too early to start thinking about the most wonderful time of the year! Check out our take on some of this year’s trends, tips, and more about what to expect as we head into another memorable holiday season. 

  • Deck the Halls and Embrace Christmas Tree Care and Maintenance this Holiday Season

    The American Christmas Tree Association’s (ACTA) 2023 Consumer Survey found that almost 70 percent of consumers display their Christmas and winter decorations, including their Christmas tree, before December.

  • It Only Takes a Tree to Switch on the Christmas Spirit: How Christmas Decorating Boosts Mental Health

    Instead of waiting until the turkey is done, consider bringing out the holiday decorations and showcasing your Christmas tree and décor early. Studies show there are endless benefits to decking the halls!

  • Season’s Greetings! American Christmas Tree Association 2023 Polling Shows Strong Demand for Christmas Trees and Décor this Season

    2023 polling conducted by the American Christmas Tree Association shows that, despite inflation concerns, 94 percent of consumers plan to display at least one Christmas tree this season

  • Kicking Off the Christmas Season with Christmas in July

    American Christmas Tree Association Encourages Consumers to Start Christmas Planning in July to Prepare for the Holiday Season

About the ACTA

The American Christmas Tree Association (ACTA) is a non-profit organization that serves as a resource for media and consumers seeking information and education on the Christmas tree industry.


Want to speak with an expert?

To submit a media request or connect with the ACTA team, please use the contact form.